Gail BowerThis blog will help you and your organization flourish.
Find provocative ideas, strategies, and best practices to increase your organization's visilibity, revenue, and impact.
Your comments, questions, and topic suggestions are welcome.
Enjoy!
Looking for more information on corporate sponsorship? Visit Sponsorship Strategist, for buyers and sellers of corporate sponsorship.
Marketing needs to be an ongoing, strategy-fueled activity in your organization, and too few organizations are investing in effective approaches. How do you know if your approach is effective? And what can you do to improve?
Today was one of the first mornings in a long time that I read the news and smiled. I actually couldn’t wait until my partner woke up so I could share this fleeting moment of amusement with him. Amid the daily pummel of catastrophes was an article about real fake news.
The year is coming to a close, and if you need some last minute encouragement, to propel your commitment to a new venture or building revenue for a current one, read on.
A couple weeks ago my friend, colleague, and writing buddy Val Jones, hosted a fun event to celebrate publishing her first book, Nonprofit Hero, which teaches board members how to be successful fundraisers. She quizzed us on a few startling statistics. Do you know the top three reasons why donors stop giving?
What I’m about to share with you is really important if you want to increase your unrestricted revenue through corporate sponsorship. Your success with corporate sponsorship boils down to simultaneous acceleration of 8 key drivers. If any of these drivers is subpar, your results slip, stagnate, or suffer.
May 7, 2019